Social entrepreneurs
Du Pain & des Roses: Transforming asylum seekers' future through floristry

70% of refugee and migrant women are victims of violence in camps or in transit[1]. A time when they are most vulnerable, since their precarious status often prevents them from denouncing the violence they suffer. After discovering the social enterprise Bread and Roses which trains refugee women in floristry in the UK, Marie Reverchon, an NGO and communications professional, was inspired to launch the same initiative in France, creating a safe space for women asylum seekers to learn the art of floristry.

Since its pilot program in 2017, 70 women have benefitted from the professional skill-building workshops of du Pain & des Roses, and the bouquets created are sold in restaurants and to businesses. Participants in the workshops are involved at all levels of the business: from photography, to sales, to project management, in order to facilitate their professional integration. The goal: to empower women through confidence and connections with others and to support them in finding jobs where they feel valued.

[1] Gynécologie Sans Frontières

Du Pain & des Roses
Start date:
June 2018
End date:
December 2019